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Eat a cupcake and help plant a tree! To celebrate Earth Day, Sprinkles is donating the proceeds from our vanilla cupcakes to local tree planting and environmental care organizations.* Just look for the green tree to know that you are eating for a great cause! April 19 to 23 Beverly Hills - TreePeople Newport Beach - Surfrider Foundation Dallas - Texas Trees Foundation Since 2008, Sprinkles has raised $21,250 for environmental care organizationsin our local markets